StormX Rebranding Project

For StormX

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Who will be by your side when the data arrives?

How to transform the image of a digital production company focused on data through a strong concept, design, and technology.

StormX invited us to develop a new positioning. We created the storytelling based on the parallel between Big Data and the storm of data. We developed an elegant visual language with a minimalist style that conveys clarity and good taste. The elements are crafted with precision, transmitting security and efficiency. We refined the tone of voice into a "smart" style—concise, light, and always humorous. A brand that presents complex solutions simply. From there, we also created the slogan, font study, colors and images, sound signature, applications, and the new website.

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The idea in a tweet: The market's challenge used to be working with almost nothing, relying on intuition. Today, we need to find the right answers within the overload. Who will be by your side when the data arrives? StormX. Digital Forward.

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Patterns
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Aplicacoes
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StormX Rebranding Project
Client: StormX
Concept and Creation: Rodolfo Barreto
Design: Victor Leão
Approval: Fabrizio Barata

 

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